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Marketing Analyst

Loves


Location:
Oklahoma City, OK
Date:
09/21/2017
2017-09-212017-10-21
Job Code:
 97041
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Job Details

Marketing Analyst

Marketing Analyst

Location:  Oklahoma City, OK, US, 73120

Req ID: 97041

BASIC PURPOSE:

The primary purpose of this position is to perform a variety of tasks and projects that address the analytical needs of the marketing department. To perform the job successfully, an individual must be able to execute each essential duty satisfactorily. Other duties, assignments and specific projects may be assigned at the discretion of management.

 

MAJOR RESPONSIBILITIES:

  • Analyze, identify, and develop customer lists for campaigns.
  • Execute campaign and response tracking.
  • Perform ad hoc campaign and database mining and analysis.
  • Coordinate with outside data and analytics vendors.
  • Proactively audit, investigate, and provide actionable insights through data analysis for growth opportunities.
  • Collaborate and provide analytical insight for various Love’s business units.
  • Other duties assigned as needed.

 

EDUCATION AND EXPERIENCE:

Education:

  • Bachelor’s degree in Computer Science or equivalent
  • MS in quantitative or analytics fields with focus on data mining/machine learning and statistics preferred

 

SKILLS AND PHYSICAL DEMANDS:

Skills:

  • Hard Skills: Proficiency in database SQL query; Business analytics expertise; Excel proficiency; Strong statistical skills; Strong understanding of business goals and processes; Understanding of data warehouse principles and database structures; Strong data mining skills; Data visualization with Tableau preferred; Strong communication skills and ability to explain complex analytics in business terms; Marketing knowledge; Retail industry background.
  • SAS or R programming skills required
  • Soft Skills: Strong problem solving abilities; strong critical thinking; keen attention to detail; strong oral and verbal communication skills; organization skills; team player
  • Typical Physical Demands:
    • Requires prolonged sitting, some bending and stooping.
    • Occasional lifting up to 25 pounds.
    • Manual dexterity sufficient to operate a computer keyboard and calculator.
    • Requires normal range of hearing and vision.

 

Job Function(s): Marketing

Founded in 1964 by Tom Love, Love’s Family of Companies is headquartered in Oklahoma City, Oklahoma, and remains entirely family owned and operated. With more than 300 locations in 40 states, Love’s approximate growth rate is 20 stores per year. Love’s has consistently ranked in the top 10 on Forbes’ Magazine’s annual listing of America’s largest privately held companies. From the first filling station in Watonga, Oklahoma, the Love’s commitment has remained the same: “Clean Places, Friendly Faces.”

The Love's Experience

Love’s was founded in 1964 on the values of integrity, customer focus, strong work ethic, innovation and perseverance. We are looking for these in every person we hire. No matter what job you do for Love’s, your commitment these values will not only continue our legacy of growth, it will also ensure your successful career.


Nearest Major Market: Oklahoma City
Nearest Secondary Market: Oklahoma

Job Segment: Developer, Computer Science, Data Analyst, Database, Marketing, Technology, Data

Taking care of our customers and taking care of our people every day!

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